The Way We Work

The Innovation Hub is a unique group within the NATO Alliance, with the objective of developing minimum viable products (MVPs) as efficiently as possible. It is no longer sustainable for most organizations to wait 5-7 years for software. 


Our Path To Success

  • 1 – Discover / Empathize: Understand users and faciliate knowledge exchange
  • 2 – Define: Document the problem and define vision of the product
  • 3 – Ideate / Design: Present viable solutions, select approach, and create preliminary design
  • 4 – Prototype / Implementation: Develop and delivery of new functionality
  • 5 – Test / Refine: Capture feedback on release meeting expectations, confirm corrective actions, and evaluate work quality

At the Innovation Hub, we blend exceptional user experience and user interface design with Agile project methodology, ensuring our solutions are both innovative and practical. As the only organization in NATO with this unique capability, we prioritize continuous user feedback and testing to create intuitive, highly usable products. Our iterative development process allows for easy adaptation to evolving requirements, while our evidence-based design decisions and modern user interfaces exceed expectations. By leveraging MVPs, we reduce risk and validate assumptions, shaping informed long-term strategies.

Intentional Exploration

Methodical and meticulous research forms the foundation of our success. We delve deep into our clients’ realities to understand their critical roles and challenges, creating a bedrock for groundbreaking solutions.

User-Centric Design

Every design choice, from concept to final product, is crafted with the users’ needs at the forefront. We create usable workflows and clean, intuitive interfaces for any device, warfighter, and scenario.

Expert Software Engineering

Our cross-functional engineering teams deliver technically advanced software solutions that meet NATO standards and seamlessly integrate into our clients’ environments.

Our Commitment To You

A collaborative attitude, clear and organized communication, bi-weekly reviews for accountability and feedback, and a commitment to innovative ideation that explores a wide spectrum of creative solutions.

Client Expectations

For our product to thrive, we rely on ongoing engagement from stakeholders and users. Your valuable input and support are essential for validation of solutioning approach.

Project Outcomes

At the end of each project, we provide a ready-to-release MVP with source code, comprehensive project documents, design assets, an insightful project overview, and a clear vision for future extensions.